Canopy counts entrances from existing cameras and joins the counts to POS transactions. The result is a conversion number by hour, by store, by category.
What we measure
Footfall
Directional counting at entrances, by hour and by zone. Tie it to POS and you have conversion, the metric every retailer actually cares about.
Zone dwell
How long customers spend in each category. Highlights which displays are working and which are being walked past.
Queue and checkout wait
Real-time queue length at every till. Opens an extra lane before the queue spills into the aisle.
Conversion metric
Conversion = transactions ÷ footfall. With edge inference it becomes a number you can see every hour, by store, by category.
Privacy
We do not identify shoppers. We do not cross-reference loyalty cards against in-store movement. We do not track an individual across a shopping centre. The edge discards frames; the event stream is counts.
Integration
- POS data (Square, Lightspeed, Shopify, MYOB) joins with footfall events in the console.
- Conversion reports go weekly to your merchandising and store-ops leads.
- Queue alerts open extra tills in your workforce roster tool.
Frequently asked questions
How accurate is the footfall counting?
Can we see conversion by store?
Do we need to re-cable the store?
What data leaves the store?
Talk to us about your site
Tell us how many cameras you have and what you want to measure. We respond within one business day.